Concepts

Owning Customer Relationship

Companies that win in the Internet era do so by owning the customer relationship, which gives them power over suppliers.

  • Amazon Health doesn’t seem like much now, but there are hints it could be the ultimate application of Aggregation Theory.

  • Disney’s rumored acquisition of 21st Century Fox is all about competing with Netflix; whether or not that is a good thing depends on your frame of reference.

  • The Internet has removed scarcity, meaning business models based on controlling distribution are no longer viable. Instead, the key to success is controlling access to the best customers — and that means being the best.