Advertising
The most important business model for consumers.
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Google is in hot water again, this time for ads placed against objectionable content. However, ad agencies and brands are just as responsible, and can no longer live in the past.
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The FANG Playbook
The FANG companies — Facebook, Amazon, Netflix, and Google — are far more similar than you might think. Their rise in value is no accident, and it is connected to Aggregation Theory.
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Apple Scales Back iAds, The Apple News Mess
Apples struggles with iAd and confusion around Apple News spring from the same place: these are businesses that Apple is not set up to excel in, and the sooner they retrench, the better.
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“Selling Feelings” Follow-up, Match.com’s IPO and Tinder, The Sean Rad Interview
Follow-up on my piece about Selling Feelings, and then an analysis of the Match.com IPO, and Tinder in particular. Plus, why I think Sean Rad is getting a bit of a bad rap for his disastrous interview.
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Grantland and the (Surprising) Future of Publishing
ESPN’s decision to close Grantland seems to be more evidence that there is no future outside of massive scale or one-man operations. Bill Simmons’ recent successes, though, suggest that the answer could be the exact opposite.
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YouTube Red, Yahoo Stumbles
YouTube Red doesn’t make much sense at first glance, but there might be something there if Google goes all in. Plus, the sad end of Yahoo.





