The Unified Content Business Model

Every content company is or should be moving to a model that incorporates both subscriptions and ads; creator platforms should help their publishers do the same.

AI, NIL, and Zero Trust Authenticity

AI-generated content is not going to harm those with the capability of breaking through: it will make them stronger, aided by Zero Trust Authenticity

What the NBA Can Learn From Formula 1

Formula 1 has done an impressive job earning fans; the NBA should study it, because the pay TV bundle is slowly disintegrating

An Interview With The New York Times Company CEO Meredith Kopit Levien

An Interview with The New York Times Company CEO Meredith Kopit Levien about her path to The New York Times Company, what it is like managing an entity where the most important product is out of your control, and a substantial dive into her thinking about bundles, recent acquisitions, and how The New York Times Company can transform from a skyscraper into a neighborhood.

Market-Making on the Internet

More and more opportunities on the web come from market marking, not for advertisers, but for real goods and services paid for with real money.

Sovereign Writers and Substack

Substack is at the center of media controversy, most of which misses the point that sovereign writers — not Substack — are in control.