Concepts

Customer Acquisition

  • Daily Update: The Computex Contrast, Big Screens Dominate, Xiaomi’s Worldwide Ambitions


  • Daily Update: Amazon’s Phone Announcement, Apple’s New Ad, Twitter Buys Namo Media


  • Why Apple Is Buying Beats

    That’s a bit of a presumptuous headline: The sale is not yet confirmed UPDATE: The deal was confirmed on May 28 It’s likely no one outside of 1 Infinite Loop will ever likely know the true reasons Indeed, as Benedict Evans wrote in his weekly newsletter: The deal [is] something of a Rorschach Blot – […]


  • Twitter’s Marketing Problem

    Twitter achieved product-market fit too easily, preventing the company from figuring out exactly what it was.


  • Daily Update: Bitcoin and China, Samsung Earnings, International Plans for Xiaomi and Lenovo


  • The Heart of Dropbox

    Last Thursday, after waking up to the news of Dropbox’s most recent announcements,1 I couldn’t have been less impressed. To quote myself from a chat I had with a friend: “Dropbox is an unfocused mess.” But then I actually watched the event. I’ve long been a believer in cloud storage; back in college I experimented […]


  • Christmas Gifts and the Meaning of Design

    Gifts are a funny thing. A year ago, for Christmas 2012, my wife “gave” me an iPad mini. I use quotes because I actually bought it; supply was constrained, and when we got a notification that there were models in stock, I quickly dashed over to my local Apple Store1 and picked one up. It […]


  • Misunderstood

    Apple just posted their holiday iPhone commercial: This is what I’m talking about. It’s not about specs, it’s not about thinness, it’s about what those physical properties make possible for real people. Now please do the same for the iPad (which has always been harder to advertise). Previously: Whither Liberal Arts link The Magical iPad […]


  • Promotion in the App Store

    Two interesting articles last week, better together. First came TheInformation’s1 maiden piece about How Apple Gives Some Apps an Edge (subscription required): Being featured [in the App Store] can be a developer’s jackpot. Developers say that it could cost them between $100,000 and $300,000 in marketing to buy as many downloads as they receive from […]


  • Amazon and the Benefits of Vision

    In case you missed it – and how could you? – this happened: While professional skeptics have been skeptical, the sheer audaciousness – and frankly, awesomeness – of Amazon’s drone proposal has attracted a near unanimous outpouring of amazement and adulation, at least if my Twitter feed is to be believed. It truly is a […]