Premium Strategy
Differentiation can equal huge profits, if you it can be maintained.
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The iPhone X is a quintessential Apple product, because it is the best; is there a market for iPhone 8?
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Google went wrong in the past by abandoning their horizontal business model; are they repeating their mistake, or does the future give them no choice?
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The iPhone 6 is going in the opposite direction that Apple’s critics think it should: more expensive, not less. It will work because Apple owns the high-end.
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Daily Update: Apple Earning, Apple Pay Launches
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Daily Update: Microsoft’s Misguided iPad Response, Netflix Reports Results, Google Updates Nexus
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Daily Update: iPhone Delayed in China, Apple Watch Edition, Xiaomi Could Have Done Worse
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The iPhone 6: From Louis Vuitton to Chanel
The iPhone 6 is going in the opposite direction that Apple’s critics think it should: more expensive, not less. It will work because Apple owns the high-end.
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Daily Update: Apple’s Strengths, Weaknesses, Opportunities and Threats
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Smartphone Truths and Samsung’s Inevitable Decline
For me, anyway, the most surprising thing about Samsung’s disappointing earnings was just how surprised many folks seemed to be. The smartphone market is a massive one, but also rather predictable if you keep just a few key things in mind: Everyone will own a smartphone – I don’t think this is controversial, but it’s […]