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iPhone

  • What Clayton Christensen Got Wrong

    Clayton Christensen continually predicts that Apple will be disrupted because his theory does not incorporate the importance of the user experience.


  • The $550 iPhone 5C Makes Perfect Sense

    I can sympathize with the inability of many folks to grok exactly what Apple is thinking with iPhone 5C pricing. I myself was confused until just before launch, when I wrote Thinking about iPhone Pricing and honed in on the idea of “good-enough.” In the case of the iPhone, the 3G was clearly better than […]


  • Two Minutes, Fifty-six Seconds

    After endless dithering, that’s how long it took me to know the iPhone 5C would cost $549. It was at two minutes, fifty-six seconds1 that Tim Cook said there would be a video – a video! – about the iTunes Festival. And it was awesome. In case you didn’t watch the whole video (and you […]


  • Thinking about iPhone Pricing

    Before the 5C was well-known, I argued that sticking with just one new iPhone model a year had a dangerous precedent: Ford, and the Model-T: Still, the idea that Ford became overly focused on production as opposed to customer needs is a worrying one; if this fall brings nothing more than a 5S, with the […]


  • If Apple is Disrupted, Will We Blame Tim Cook?

    I’m not predicting the following will happen, but I’m also not saying it won’t.1 September 18, 2018, Beijing, China – In a development few could have foreseen even five years ago, it’s Beijing and its global icon Xiaomi that is the star of September, the role formerly filled by the increasingly irrelevant Apple. At 10AM […]


  • C is for Changing My Mind

    Yesterday’s article about iPhone 5c pricing prompted a vigorous discussion on Twitter, and I’m changing my mind on a few points (I told you I have strong opinions weakly held!): I was always wavering on the 3G idea: Imagine an LTE iPhone 5C sold to post-pay carriers, and a non-LTE iPhone 5C sold at a […]


  • C is for Choices

    I have to admit, it was a bit of a thrill breaking the news to the western world of the latest iPhone leak: Taiwan's Apple Daily claims to have iPhones 5C and 5S: http://t.co/bAZ8F49Wzn Double flash on 5S, highly scratch-resistant plastic on 5C. — Ben Thompson (@monkbent) August 21, 2013 Still, it really wasn’t anything new […]


  • The App Store Rainbow

    Postulate: The greatest differentiator for iOS is the quality of its apps. That’s the position taken by Benedict Evans in a must-read piece: If total Android engagement moves decisively above iOS, the fact that iOS will remain big will be beside the point – it will move from first to first-equal and then perhaps second […]


  • The iPad is like the iPod, not the iPhone

    Most folks seem to instinctively compare the iPad and the tablet market to the iPhone and smartphone market, and it’s easy to see why. They share the same OS, the same competitor, many of the same apps, and, of course, the same time period – the present. But in reality – and this touches on […]


  • Paul Otellini’s Intel

    From an extended feature in The Atlantic: Even Otellini betrayed a profound sense of disappointment over a decision he made about a then-unreleased product that became the iPhone. Shortly after winning Apple’s Mac business, he decided against doing what it took to be the chip in Apple’s paradigm-shifting product. “We ended up not winning it […]